Profiling for Fun and for Profit

8-week Intensive

Enroll by December 31, 2024, to take advantage of our Early Bird Bonuses!

I am inviting you to unlock the secrets of human nature with the Human Profiling System!

Adapted from the original KGB profiling system, which was originally developed for security agencies to analyze and categorize individuals based on their psychological profiles, this method has evolved significantly. Beyond its initial security applications, it has now found valuable uses in personal development, therapy, and management, offering profound insights into human behavior and interpersonal dynamics.

In this training, you’ll explore seven fundamental archetypes that shape our behaviors, motivations, and interactions.

Whether you're a coach, therapist, or simply passionate about personal development, this training will give you the tools to understand and guide others like never before.

This Is More Than Just Training – It's a Journey of Self-Discovery

This course is not just about acquiring knowledge and mastering new skills. It’s an immersive journey of self-discovery. How can you truly understand others if you haven't deeply understood yourself? Throughout this training, you will embark on a profound exploration of your own personality and psyche. Through carefully guided self-analysis and deep hypnosis sessions, you will uncover parts of yourself that have remained hidden—revelations that might never have surfaced otherwise.

This process will not only equip you with the tools to read and understand others, but it will also enable you to craft your own unique success strategy, one that is fully aligned with who you truly are. It’s a personalized roadmap designed for your success in life and relationships.

I promise you, this journey will be both healing and transformative. The self-understanding you’ll gain will create lasting personal shifts. And once you've experienced this level of growth, imagine the impact you can have on others—helping them achieve their own breakthroughs and success. This is where your power as a leader begins.

What You Will Learn:

1. Master Personality Insights

Delve into a sophisticated framework for decoding various personality types and their psychological profiles. This system, originally crafted for security agencies, has been expertly adapted for broader applications, providing you with a deep understanding of human behavior.

2. Anticipate Behavior Patterns

Develop the ability to predict behavior based on personality traits. Whether you’re working in therapy, management, or security, these skills will empower you to foresee and navigate behavioral tendencies with confidence.

3. Enhance Interpersonal Connections

Transform your interactions by grasping the motivations and behaviors of diverse personality types. Leverage this insight to communicate more effectively, foster better relationships, and resolve conflicts with greater ease.

4. Read Minds and Predict Actions

Harness the power to understand people as though you were a mentalist, psychic, and spy combined. Gain the skills to intuitively read others and anticipate their actions, offering you a unique advantage in any situation.

Practical Applications:

Security and Intelligence: The principles of this profiling system remain crucial in the fields of security and intelligence. By accurately profiling and predicting behavior, professionals can effectively assess threats, enhance surveillance strategies, and make informed decisions to safeguard individuals and organizations.

Therapy and Counseling: In therapeutic settings, understanding diverse psychological profiles enables practitioners to tailor interventions to each client’s unique needs. This personalized approach enhances the effectiveness of therapy, fosters deeper client engagement, and supports more meaningful progress in personal development.

Personal Development: For individual growth, this system provides valuable insights into one’s own personality traits and behavioral tendencies. By fostering greater self-awareness, individuals can make informed decisions, set personal goals, and pursue growth opportunities that align with their intrinsic strengths and challenges.

Management and Leadership: In the realm of management and leadership, understanding team members' psychological profiles leads to improved team dynamics and more effective leadership strategies. By recognizing and addressing individual strengths and weaknesses, leaders can enhance productivity, build stronger relationships, and create a more cohesive and motivated team.

Sales and Negotiation: In sales and negotiation, the ability to read and understand clients' psychological profiles can significantly boost success rates. By tailoring sales approaches to align with clients' motivations and preferences, sales professionals can build stronger rapport, address concerns more effectively, and close deals more efficiently.

Neuromarketing: In the field of neuromarketing, understanding consumer psychological profiles helps marketers create highly targeted campaigns that resonate on a deeper emotional and cognitive level. By aligning advertising strategies with individual consumer behavior patterns, motivations, and decision-making processes, businesses can enhance brand appeal, increase engagement, and drive sales. This approach leads to more persuasive marketing efforts that cater to both conscious and subconscious consumer desires.

Teaching and Education: In educational settings, understanding students' psychological profiles enables educators to customize teaching methods and strategies to better suit diverse learning styles and needs. This tailored approach can enhance student engagement, improve learning outcomes, and foster a more supportive and effective educational environment.

How This System Can Enhance Your Daily Life:

Self-Awareness: Gain a deeper understanding of your own strengths and weaknesses, enabling you to make more informed decisions. This heightened self-awareness helps you leverage your natural abilities while addressing areas for improvement, leading to more effective personal and professional choices.

Communication: Customize your communication strategies to align with others' personality types. By understanding the psychological profiles of those around you, you can adapt your approach to foster clearer, more effective interactions, reducing misunderstandings and conflicts.

Conflict Resolution: Address and resolve disputes more efficiently by recognizing the underlying personality-driven behaviors that contribute to conflicts. This system equips you with the tools to identify the root causes of disagreements and implement solutions that cater to the psychological needs of all parties involved.

Relationships: Enhance both personal and professional relationships through a deeper empathy and understanding of others' motivations and behaviors. By applying insights from personality profiling, you can build stronger, more meaningful connections and navigate social dynamics with greater ease.

Team Dynamics: Promote better collaboration and productivity within teams by aligning roles and responsibilities with individual strengths. Understanding team members' psychological profiles allows you to place people in positions where they can excel, leading to a more harmonious and effective work environment.

Personal Safety and Family Security: Apply profiling insights to enhance personal safety and family security. By recognizing and understanding potential threats or behavioral red flags, you can take proactive measures to protect yourself and your loved ones. This system helps you identify and address security concerns more effectively, ensuring a safer and more secure home environment.

A Groundbreaking Approach: Hypnosis Sessions for Deep Immersion

Our Human Profiling System takes a groundbreaking approach to understanding personality types through the power of hypnosis. This innovative method allows you to deeply immerse yourself in each archetype, truly embodying the essence of "become it to know it."

Hypnotic Archetype Immersion

Each week, you'll experience a guided hypnosis session designed to help you step into the mindset and emotional landscape of a specific archetype. These sessions offer:

- Deep Understanding: By temporarily adopting the perspective of each archetype, you'll gain unparalleled insights into their thought processes, motivations, and behaviors.

- Enhanced Empathy: Experience firsthand the emotional drivers behind each personality type, fostering a profound level of empathy and connection.

- Intuitive Learning: Bypass conscious barriers to learning and absorb information on a subconscious level, leading to more natural and intuitive application of profiling skills.

Self-Discovery and Personal Growth

Through these immersive experiences, you'll not only understand others better but also gain profound insights into your own personality:

- Identify Your Core Archetype: Discover which archetypes resonate most strongly with your natural tendencies and behaviors.

- Recognize Hidden Traits: Uncover aspects of your personality that may have been dormant or overlooked.

- Enhance Personal Strengths: Learn techniques to amplify your inherent strengths and mitigate potential weaknesses associated with your dominant archetypes.

Unlocking Your Full Potential

The hypnosis sessions are carefully crafted to help you:

- Access Untapped Resources: Tap into the strengths of various archetypes to enhance your problem-solving abilities and interpersonal skills.

- Develop Adaptability: Learn to consciously shift between different archetypal mindsets to navigate diverse situations more effectively.

- Achieve Personal Transformation: Use insights gained from each archetype to catalyze personal growth and unlock your full potential across various aspects of life.

By combining traditional profiling techniques with these innovative hypnosis sessions, our Core Archetype Profiling System offers a uniquely powerful and transformative learning experience. You'll not only master the art of understanding others but also embark on a profound journey of self-discovery and personal enhancement.

Training Structure:

Theory: Explore the psychological theories that form the foundation of each archetype. Gain a thorough understanding of the underlying principles, constructs, and frameworks that define these personality profiles, allowing you to grasp their intricacies and applications.

Real-Life Examples: Delve into case studies of publicly known figures to observe these archetypes in real-world scenarios. Analyze how these personality types manifest in various contexts, providing practical insights and illustrating theoretical concepts with tangible examples.

Practice: Engage in hands-on analysis of diverse case studies to apply your theoretical knowledge. Participate in interactive group discussions to dissect and interpret real-life situations, enhancing your ability to identify and understand different personality types and their behaviors.

Home Assignments: Reinforce your learning through carefully designed home assignments. These tasks will encourage you to apply the concepts and techniques discussed in the workshops to your own observations and experiences. This practical application helps solidify your understanding and prepares you for more advanced discussions in future sessions.

Interactive Q&A: Each workshop will feature a dedicated Q&A segment, allowing participants to seek clarification, share insights, and discuss challenges encountered during home assignments. This interactive component fosters a deeper understanding and provides personalized guidance.

Classes:

8 Weekly Classes on Zoom (Saturdays, 12 noon EST)

Each class will provide an immersive experience to fully understand the intricacies of the profiling system. We will explore the theory behind each personality type, observe real-life applications, and end with a hypnosis session designed to deepen your connection with the week's focus.

1. Theory: We’ll begin each class with an in-depth exploration of the psychological theory behind the featured personality type, including core traits, behaviors, motivations, and interpersonal dynamics. You’ll learn how to apply this knowledge in various contexts such as personal development, leadership, and sales.

2. Demos and Real-Life Examples: After covering the theory, we’ll delve into live demonstrations where we profile a specific personality type in real time. Each class will feature a detailed demonstration of how to identify and analyze the traits of that week’s personality type. These demos will show the practical application of the profiling system in everyday scenarios across fields such as security, therapy, management, and education. By observing these examples, you’ll learn how to effectively recognize and engage with different personality types in real-world settings.

3. Hypnosis Session for Deep Immersion: Each class will conclude with a guided hypnosis session. These sessions are designed to help you deeply immerse yourself in the traits and mindset of the personality type covered, fostering intuitive understanding and practical integration into your work. These sessions will help you unlock the full potential of the profiling system by aligning both your conscious and subconscious awareness with each personality profile.

Students' Practice Sessions:

8 Weekly Sessions on Zoom (Mondays, 7 PM EST)

While these sessions are optional, they will provide a unique opportunity to practice and polish your new skills. Each practice session is designed to reinforce the concepts learned during the weekly classes and help you apply them in real-world scenarios.

What to Expect in Practice Sessions:

- Hands-On Exercises: Engage in interactive activities that allow you to practice identifying and analyzing different archetypes in various contexts.

- Group Discussions: Collaborate with fellow participants to share insights, experiences, and challenges faced while applying the profiling techniques.

- Real-Life Case Studies: Analyze case studies together, discussing how the archetypes manifest in familiar figures or situations, enhancing your understanding of their practical implications.

- Feedback and Guidance: Receive constructive feedback from instructors and peers, helping you refine your skills and deepen your understanding of the material.

- Skill Refinement: Focus on specific skills each week, such as behavior prediction, communication strategies, and conflict resolution techniques, to ensure you feel confident in applying what you've learned.

These practice sessions are an invaluable component of the Human Profiling Training, allowing you to solidify your knowledge and enhance your proficiency in understanding and navigating human behavior. Join us to take full advantage of this unique opportunity to grow and connect with others on a similar journey!


Q & A and Healing Trancework Sessions

Throughout the course, we offer Friday Zoom Meetups at 12 noon EST, providing ongoing support and deeply transformative group trancework sessions.

- Ongoing Support: Join our weekly Friday meetups to connect with fellow participants and deepen your understanding of the material. These sessions provide an opportunity to ask questions, receive personalized guidance, and gain clarity as you progress through the course.

- Group Healing Sessions: Participate in powerful group healing trancework designed to align your mind, body, and spirit with the archetypal personalities you're studying. These sessions are not only healing and rejuvenating but also foster a strong sense of community and shared growth among participants.

Attendance is optional, and if you’re unable to join live, don’t worry—each session will be recorded and uploaded to your course hub within a few days. You can also submit questions in advance via email or in our Facebook community, and I’ll address them during the meetup.

Schedule: February - March 2025

Classes: 12 noon EST on Saturdays

February 1, 8, 15, 22

March 1, 8, 15, 22

Students' Practice Sessions (optional): 7pm EST on Mondays

February 3, 10, 17, 24

March 3, 10, 17, 24

Q & A and Healing Trancework Sessions (optional): 12 noon EST on Fridays

February 7, 14, 21, 28

March 7, 14, 21, 28

Early Bird Bonuses

Enroll by December 31, 2024, to unlock our exclusive Early Bird bonuses!

You'll receive complimentary access to three live Masterclasses on Zoom - absolutely free!

Don’t miss out on this incredible opportunity!

Bonus #1: Hypnotic Sales Masterclass

12 noon EST on March 29

In this masterclass, you’ll apply your newly sharpened profiling skills to become an extraordinarily effective salesperson. While some might see it as manipulation, remember that your true power lies in your intention. The goal isn’t to push products on people who don’t need them but to understand their values, desires, and fears deeply. This understanding allows you to offer solutions that resonate with their needs—sometimes even before they realize those needs themselves.

Sales is about service, not pressure. By aligning with your clients’ inner drives, you can guide them toward the best choices with confidence and integrity. This masterclass will show you how to ethically use profiling to enhance your sales strategies, making every interaction feel natural, supportive, and mutually beneficial.

Bonus #2: Neuromarketing Masterclass

12 noon EST on April 5

This masterclass will delve into the intersection of psychology and marketing, teaching you how to harness profiling techniques to create powerful, emotionally resonant marketing campaigns. By tapping into the subconscious motivations of your target audience, you can craft messages that speak directly to their deeper desires and decision-making processes.

You’ll learn how to integrate profiling into neuromarketing strategies, leveraging emotional triggers, cognitive biases, and consumer behavior insights to enhance brand engagement and drive results. This masterclass will teach you how to position your brand or product in a way that feels compelling, authentic, and impossible to ignore, leading to more effective advertising and a deeper connection with your audience.

Bonus #3: Hypnotic Seduction Masterclass

12 noon EST on April 12

Whether you're dating, in a long-term relationship, or simply navigating everyday life, you are constantly engaged in acts of seduction. Seduction is not limited to romantic relationships—it plays a crucial role in your professional life, social interactions, and even how you shape your public image.

In this masterclass, you’ll learn how to use your profiling expertise to master the art of influence and attraction. Understand the nuances of communication, body language, and emotional intelligence to create magnetic connections in all areas of your life. With these skills, you’ll become more persuasive, charming, and influential, naturally drawing people toward you in both personal and professional spheres.

Ready to enroll?

Our live training is conducted via Zoom in an intimate, small-cohort setting to ensure personalized attention and growth.

8-week program featuring:

- Hypnotic trancework sessions: Fridays at 12 noon EST

- Live classes: Saturdays at 12 noon EST

- Practice sessions: Mondays at 7 pm EST

Tuition: $800 (or 3 monthly installments of $280)

Need more information?

Phone: 443 - 599 - 8488

Frequently Asked Questions:

Q: What is the Human Profiling System?

A: Our Human Profiling System is an advanced personality analysis framework adapted from original KGB profiling techniques. It explores fundamental archetypes that shape human behavior, motivations, and interactions.

Q: Who is this course for?

A: This course is ideal for therapists, coaches, managers, security professionals, and anyone interested in understanding human behavior more deeply. It's particularly valuable for those in fields requiring keen insights into personality and behavior patterns.

Q: What will I learn in this course?

A: You'll learn to:

- Decode various personality types and their psychological profiles

- Predict behavior based on personality traits

- Enhance interpersonal communication and conflict resolution skills

- Develop intuitive reading abilities to anticipate actions

Q: How is the course structured?

A: The course consists of 7 weekly Zoom classes on Saturdays at 12 noon EST. Each class includes theory, real-life examples, home assignments, and interactive Q&A. Monday Students Practice sessions offer an opportunity for you to polish your skills as well as get your personality analysis from other practitioners Additional Friday Zoom meetups offer support and group healing sessions.

Q: What's the time commitment?

A: Plan for a 2-hour session each Saturday, Plus optional practice sessions on Monday evening, plus optional Friday meetups. You'll also have home assignments to complete between sessions.

Q: Are there any prerequisites?

A: No specific prerequisites are required. The course is designed to be accessible to anyone interested in personality profiling and human behavior.

Q: What makes this course unique?

A: This course offers insights derived from KGB profiling techniques, providing a rare blend of security-level analysis adapted for broader applications in personal and professional settings.

Q: Will I receive any materials or resources?

A: Yes. Written materials, worksheets, and you'll have access to class recordings.

Q: What's the cost, and are there any payment options?

A: The special pilot program rate is $400 or two monthly installments of $215.The special rate is only available until September 26, 2024.

Q: What happens if I miss a live session?

A: Replays of all sessions will be available, allowing you to catch up on any missed content.

Q: Is there a certificate upon completion?

A: Yes. Upon successful completion of the exam, you will receive a certificate: Human Profiling Specialist, There is no charge for the exam and certificate.

Q: How can I apply what I learn in my daily life or career?

A: The skills you gain can be applied in various ways, including improving communication, enhancing leadership abilities, resolving conflicts more effectively, and even boosting personal safety awareness.

Why We Use Hypnosis in the Human Profiling Course

Hypnosis plays a crucial role in the Human Profiling Course, enhancing your understanding of personality types and human behavior on a deeper, subconscious level. While profiling helps you intellectually identify patterns in human behavior, hypnosis allows you to internalize and experience these patterns firsthand, turning theoretical knowledge into practical, lived wisdom. Here’s why hypnosis is an integral part of the course:

1. Accessing the Subconscious Mind for Deeper Understanding

Human behavior is largely influenced by subconscious patterns. These deeply ingrained responses often dictate how we act, react, and interact with others. Hypnosis helps you tap into this deeper layer of the mind, offering a more profound understanding of the motivations that drive human behavior.

By using hypnosis in this course, you are able to work directly with the subconscious mind—both your own and, by extension, others'. This makes it easier to understand and predict behaviors rooted in these unseen forces, giving you a more accurate and empathetic understanding of the people you are profiling.

2. Experience Personality Types from the Inside Out

One of the unique benefits of using hypnosis is the ability to step into different personality types through a deep, immersive experience. Instead of merely learning about traits and tendencies from a detached, intellectual standpoint, hypnosis allows you to temporarily adopt the mindset, emotional responses, and behavioral patterns of different profiles.

This experiential learning process deepens your empathy and comprehension of how these personalities operate, equipping you to recognize similar traits in others with greater accuracy and intuition. It’s not just about reading profiles—it's about feeling what it's like to be that personality.

3. Enhancing Retention and Application of Knowledge

Learning through hypnosis helps you absorb complex psychological concepts at a subconscious level, where long-term memory and automatic behaviors reside. Rather than simply memorizing facts or personality traits, hypnosis allows you to embed this knowledge deeply into your mind, making it easier to recall and apply in real-life situations.

This means that when you're profiling someone in your professional or personal life, the insights will come to you more naturally and intuitively. The skills you gain will become second nature, allowing you to recognize patterns and make connections effortlessly.

4. Simulating Real-World Scenarios for Practice

Hypnosis provides a safe, controlled environment where you can mentally rehearse and practice applying your profiling skills. Through guided hypnotic sessions, you can simulate real-world interactions, giving you the opportunity to experiment with different strategies, responses, and approaches to understanding people.

This mental rehearsal builds your confidence and sharpens your ability to use profiling techniques effectively, making you more adept in both professional settings and personal relationships. By the time you face real-world scenarios, you’ll have already practiced and refined your skills in a deeply focused state.

5. Self-Awareness and Personal Growth

Profiling isn’t just about understanding others—it’s also about understanding yourself. Hypnosis facilitates deep self-exploration, allowing you to uncover your own subconscious motivations, biases, and patterns. By becoming more aware of your own tendencies, you can profile others with greater objectivity and clarity.

This self-awareness is key to personal development. Once you know your own personality type and subconscious drivers, you can begin to make conscious changes in your behavior, interactions, and decisions. Hypnosis helps you align your actions with your personal goals, allowing for authentic self-improvement.

6. Clearing Mental Blocks and Limiting Beliefs

Many of us carry subconscious blocks or limiting beliefs that can cloud our judgment or interfere with our ability to profile accurately. Hypnosis can be used to identify and clear these blocks, allowing you to approach profiling with a clear mind and heightened objectivity.

By freeing yourself from internal biases or fears, you become a more effective and unbiased profiler, able to see others for who they truly are, rather than through the lens of your own unresolved issues. This enhances your accuracy, empathy, and effectiveness in applying the profiling system.

7. Making Learning Transformative, Not Just Informative

Ultimately, learning through hypnosis is more than just gaining knowledge—it’s about transformation. When you use hypnosis to immerse yourself in the mindset of different personality types, you’re not only learning but changing the way you think, feel, and interact with others.

This dual approach of combining intellectual understanding with subconscious experience makes the Human Profiling Course a truly transformative experience. You walk away with not just the skills to read and predict behavior but with a deeply ingrained ability to apply these insights in ways that can change your relationships, your career, and your personal development.

The integration of hypnosis into the Human Profiling Course is what sets it apart from other psychological training programs. By working directly with the subconscious mind, hypnosis allows you to understand human behavior at a deeper level, internalize your learning, and practice your skills in a transformative way. Whether you're a coach, therapist, leader, or simply someone seeking to improve your interpersonal skills, hypnosis amplifies your ability to apply profiling insights effectively and confidently in any situation.

This holistic approach ensures that your learning experience isn’t just about gaining knowledge—it’s about embodying that knowledge and using it to create real, lasting change.

Why Human Profiling is Beneficial for Everyone

In today’s fast-paced and ever-changing world, the ability to understand and navigate human behavior is an invaluable skill. Human profiling, the art of analyzing and interpreting personality traits, motivations, and behaviors, offers a profound advantage in every area of life — from personal relationships to professional success. Here’s why it’s a game-changer for anyone:

1. Better Communication & Deeper Connections

One of the biggest challenges in life is understanding and communicating with those around us. Human profiling helps you uncover the unique traits and communication styles of others, enabling you to tailor your approach and foster more meaningful relationships. Whether you’re in a romantic relationship, building friendships, or leading a team, this skill allows for clearer, more empathetic exchanges.

2. Conflict Resolution & Emotional Intelligence

We all experience conflicts, but not everyone has the tools to handle them effectively. Profiling helps you identify the root cause of disagreements, often tied to differing personalities and perspectives. With this insight, you can resolve conflicts more easily, navigating emotional dynamics with grace and fostering harmony in both your personal and professional life.

3. Personal Growth & Self-Awareness

At the heart of human profiling is the power of self-awareness. By understanding your own personality traits, strengths, and challenges, you’re better equipped to make informed decisions and pursue growth opportunities that align with your true self. Profiling empowers you to take control of your personal development, helping you recognize and address areas for improvement while amplifying your natural talents.

4. Professional Success & Leadership

In the workplace, understanding human behavior can dramatically improve leadership and management skills. When you can assess the motivations and needs of your team, you can assign tasks that play to their strengths, foster a positive work environment, and boost overall productivity. Human profiling also enhances your ability to navigate negotiations, handle difficult clients, and lead with confidence.

5. Better Decision-Making in High-Stakes Situations

Whether you're making personal decisions or professional ones, human profiling gives you a strategic advantage. By accurately assessing others’ behaviors and intentions, you can predict outcomes and make smarter, more informed choices. This ability is particularly beneficial in high-stakes situations such as negotiations, hiring, or leadership challenges.

6. Improved Relationships with Family & Loved Ones

Profiling isn't just for professionals — it has a profound impact on personal relationships too. Whether you're parenting, managing family dynamics, or seeking a deeper connection with a partner, understanding each person's unique psychological profile enables you to build stronger, more compassionate bonds with your loved ones. You’ll be able to appreciate different perspectives, defuse tension, and foster a sense of closeness.

7. Increased Empathy & Emotional Understanding

At its core, human profiling teaches empathy — the ability to step into someone else’s shoes and understand their inner world. This deepened emotional understanding allows for more compassionate and supportive interactions. Whether you're a coach, a leader, or a friend, this skill is crucial for building trust and creating lasting, positive relationships.

Human profiling is not just for therapists or security experts; it’s a life skill that can benefit anyone. From enhancing communication and leadership to improving self-awareness and personal growth, the insights gained from human profiling open doors to greater success, deeper relationships, and a more fulfilling life.

If you want to unlock the secrets of human behavior, start exploring the world of human profiling — it’s a journey that will transform how you see yourself and the world around you.

How Human Profiling Transforms Self-Discovery into True Self-Development

Self-discovery is the foundation of personal growth. We’ve all heard the phrase "Know thyself," but what does it really mean? And more importantly, how do you turn that knowledge into true self-development? The answer lies in understanding your own personality at a deep level—a process that human profiling can unlock.

Human profiling, which involves analyzing personality types and psychological traits, goes beyond surface-level traits like whether you're introverted or extroverted. It reveals the core of who you are, including your innate strengths, challenges, and motivations. With this knowledge, self-development stops being about trying to fit into someone else’s mold and becomes about nurturing your unique qualities.

Here’s how human profiling leads to real, transformative self-development:

1. You Can Only Develop What You Truly Understand

You can’t work on something you don’t understand. Just as a lion can never become an owl, you can’t grow into a version of yourself that doesn’t align with your true nature. Self-development begins with clarity—knowing who you are, what drives you, and what challenges you face.

Human profiling provides this clarity. It gives you a clear framework to recognize your core characteristics, so you can focus on developing what’s already within you. Instead of trying to change yourself into someone you're not, profiling helps you refine and enhance your natural strengths.

Example: If you're someone who thrives on creativity, but have been pushing yourself into highly structured, analytical roles, profiling can help you recognize that your true power lies in embracing your creative mind.

2. Avoid Wasting Time on What Doesn’t Serve You

When you don’t know your true self, it’s easy to waste time chasing goals or habits that don’t serve your nature. Trying to become someone you’re not only leads to frustration, burnout, and a sense of inadequacy. Profiling allows you to identify what’s not a good fit for you, so you can let go of unrealistic expectations and focus on areas that will truly lead to growth.

Example: If your profile shows that you excel in environments that value independence, trying to force yourself into rigid, team-driven settings might not only stifle your growth but also leave you feeling unfulfilled.

3. Leverage Your Strengths for Maximum Growth

Self-development isn’t about trying to "fix" what’s wrong with you—it’s about maximizing your strengths. Profiling helps you identify your natural talents and capabilities, so you can focus on amplifying them. When you work in alignment with who you really are, your growth becomes exponential.

By knowing your strengths, you also gain confidence. Instead of comparing yourself to others, you can focus on being the best version of yourself, secure in the knowledge that your unique abilities are valuable and worth developing.

Example: If you're naturally empathetic and emotionally intuitive, human profiling can help you see how these traits can be developed into powerful tools for leadership, coaching, or personal relationships.

4. Identify Challenges You’re Naturally Prone To—And Work With Them

Self-development also means understanding your challenges—but not from a place of self-criticism. Human profiling helps you see your weaknesses objectively, allowing you to work with them, not against them. Rather than feeling like your challenges are a sign of failure, profiling helps you understand why they exist and how you can develop strategies to manage or mitigate them.

Knowing your personality profile allows you to turn potential weaknesses into areas for growth, without trying to change your essential self.

Example: If your profile shows that you're prone to overthinking, you can develop strategies to ground yourself and manage overanalysis, rather than forcing yourself to be a "decisive" person if that doesn't align with who you are.

5. Set Realistic, Personalized Goals

Goal-setting is an essential part of self-development, but without knowing yourself, it’s easy to set goals that are either too vague, too ambitious, or simply not suited to your strengths. With profiling, you gain the insight needed to set realistic, personalized goals that are aligned with your personality type.

When your goals match who you are, the process of achieving them becomes more fulfilling and sustainable. You stop chasing external standards of success and start focusing on what truly resonates with you.

Example: If your profile shows that you're most productive in short bursts of creative energy, you might set goals that focus on flexible, project-based work rather than long-term, repetitive tasks.

6. True Self-Acceptance Leads to Authentic Development

The ultimate key to self-development is self-acceptance. Human profiling helps you embrace who you are—both your strengths and your challenges—without judgment. Once you fully accept yourself, you create the mental and emotional space to grow from a place of authenticity.

Instead of trying to become someone you're not, you develop the most authentic, powerful version of yourself. This kind of self-acceptance is liberating. It frees you from the pressure to conform to societal expectations or the image of who you "should" be and allows you to grow into the person you were truly meant to become.

Example: If your profile shows that you're naturally reserved and prefer deep, meaningful connections over socializing with large groups, self-acceptance means not forcing yourself into extroverted situations, but instead deepening the relationships that matter most to you.

7. From Self-Discovery to True Transformation

Human profiling takes you on a journey from self-discovery to transformation. Once you know who you are—what drives you, what challenges you, and what you're truly capable of—you can begin developing yourself in a way that’s aligned with your core nature. This is the essence of true self-development: growth that’s grounded in self-awareness, authenticity, and acceptance.

Trying to develop a version of yourself that’s out of sync with who you truly are will always lead to frustration. But when you align your growth with your natural personality, the development process becomes not only more effective but more enjoyable.

Self-discovery is only the first step toward true self-development, but it’s the most important one. Without knowing who you really are, you’ll always be chasing goals that don’t resonate, focusing on areas that don’t lead to growth, and comparing yourself to others who are walking their own paths.

With human profiling, you gain the insight needed to understand your unique nature, strengths, and challenges. This knowledge empowers you to stop striving to be something you’re not and start developing the incredible potential already within you. Just like a lion will never become an owl, your power lies in embracing and enhancing the essence of who you are—not in trying to change it.

How Profiling Skills Can Make You a Better Therapist or Coach

As a therapist or coach, your success depends on your ability to connect with clients, understand their unique needs, and guide them toward meaningful transformation. Profiling skills, which involve analyzing personality types and psychological patterns, can take your practice to a new level by offering deep insights into human behavior, motivation, and interpersonal dynamics.

Here’s how developing profiling skills can make you a more effective and impactful therapist or coach:

1. Deeper Understanding of Clients

Profiling skills give you the tools to truly understand the people you work with—not just at a surface level, but at their core. By identifying a client’s personality type, you gain insights into their innate traits, communication styles, emotional triggers, and behavioral patterns. This deeper understanding allows you to tailor your approach to each individual, making your sessions more targeted and effective.

Example: A client who falls under a profile that values structure and routine may thrive with goal-setting techniques and step-by-step action plans. On the other hand, a more creative, spontaneous personality might respond better to flexible, exploratory sessions that leave room for creativity.

2. Personalized Approaches for Greater Results

One-size-fits-all approaches don’t work in therapy or coaching. Human profiling allows you to customize your methods and strategies based on each client’s personality type. This personalization leads to quicker, more meaningful breakthroughs because your interventions align with how the client naturally processes information and emotions.

By understanding your client’s profile, you can offer advice that feels intuitively right to them, making it more likely they will implement your suggestions and see positive results.

Example: A client who profiles as highly logical and analytical may respond best to cognitive-behavioral techniques, while an emotionally driven client may benefit more from deep emotional work or creative visualization practices.

3. Anticipate Client Reactions and Resistance

Profiling also helps you anticipate how clients may respond to different challenges or interventions. Understanding their psychological profile gives you insight into potential areas of resistance or vulnerability, allowing you to proactively adjust your approach.

When you can foresee potential blocks or hesitations, you’re better equipped to help clients navigate their resistance. Instead of being caught off guard by a client's reluctance, you can prepare for it and offer solutions that align with their personality type.

Example: If a client is prone to overanalyzing or intellectualizing their emotions, you might recognize that they’re avoiding deep emotional work. You can then guide them through exercises designed to connect with their emotions in a way that feels safe and manageable for them.

4. Build Stronger Client Relationships

Therapy and coaching are built on trust and rapport. Profiling helps you understand how to build a strong connection with each client by communicating in ways that resonate with them. Whether your client prefers direct feedback, nurturing support, or a collaborative approach, profiling gives you insight into the best way to connect and maintain trust.

By adapting your communication style to fit their personality, you create a safe, comfortable environment where clients feel seen and understood. This deepens the therapeutic relationship and fosters greater openness, leading to more productive sessions.

Example: A client who profiles as emotionally sensitive may need gentle encouragement and validation, while a more pragmatic client may prefer straightforward, results-oriented communication.

5. Enhance Client Motivation and Accountability

Not all clients are motivated in the same way. Profiling helps you understand what drives each client—whether it’s external validation, inner peace, intellectual stimulation, or emotional connection. With this knowledge, you can tailor your coaching or therapy style to tap into the client’s natural motivators, making it easier to keep them engaged and committed to their goals.

Additionally, understanding their personality type can help you craft accountability systems that resonate with them. Some clients thrive with structured check-ins and measurable progress, while others might respond better to more flexible, self-directed approaches.

Example: A client with a personality type that values autonomy may resist frequent check-ins, but giving them freedom to explore their growth in their own way could inspire greater commitment.

6. Faster Breakthroughs with Accurate Assessments

As a coach or therapist, your time with clients is valuable. Profiling allows you to make more accurate assessments early on, enabling faster breakthroughs. Instead of spending multiple sessions trying to uncover why a client behaves a certain way, profiling gives you insights right away. This allows you to dive into the core issues sooner, leading to quicker progress.

When you understand your client’s psychological makeup, you’re also more likely to uncover hidden patterns or root causes that might not be immediately obvious. This saves time and helps you direct your efforts where they’re most needed.

Example: A client who profiles as highly independent may have hidden fears of vulnerability that hold them back in relationships. Profiling can help you recognize this pattern early and address it with targeted interventions.

7. Guide Clients Through Their Own Self-Discovery

A crucial part of coaching and therapy is helping clients discover more about themselves. Profiling offers a structured way to guide clients through their own self-discovery process, helping them recognize their own strengths, challenges, and patterns. Once clients understand their own profiles, they gain greater self-awareness, which is the first step toward lasting change.

This self-awareness empowers clients to take ownership of their growth, making them more proactive and engaged in the therapeutic process. Profiling also provides clients with a framework to understand their behaviors in different situations, helping them navigate challenges in a more informed, confident way.

Example: A client who profiles as highly driven and ambitious may realize that their intense focus on achievement has caused them to neglect their emotional well-being. This awareness can inspire them to prioritize self-care and emotional growth.

8. Improve Your Own Professional Growth

Profiling skills not only benefit your clients—they also help you grow as a therapist or coach. By profiling yourself, you can gain insight into your own strengths, blind spots, and areas for improvement. This self-awareness enhances your professional development, helping you refine your approach and better serve your clients.

Understanding your own profile can also help you recognize which clients you work best with and which methods align with your personality. This self-knowledge allows you to create a practice that plays to your strengths and provides the most value to your clients.

Incorporating profiling skills into your practice as a therapist or coach can profoundly enhance your ability to understand, connect with, and guide your clients. From creating personalized approaches to fostering deeper client relationships and motivating them more effectively, profiling unlocks new levels of insight that lead to faster, more meaningful results.

By understanding both your clients and yourself at a deeper level, you can become a more intuitive, responsive, and successful practitioner—empowering your clients to achieve greater transformation in their lives.

How Profiling Skills Will Make You a Better Parent

As a parent, one of your primary goals is to guide your child toward becoming their best self. But every child is different, with unique temperaments, motivations, and ways of interacting with the world. That’s where human profiling skills can make all the difference. By understanding the nuances of your child’s personality, you can create a more supportive, harmonious environment and help them thrive. Here’s how profiling skills will make you a better parent:

1. Tailor Your Parenting Approach

No two children are the same, even within the same family. Some kids respond well to structure and discipline, while others need more freedom and creative outlets. Profiling helps you identify your child’s core personality traits, allowing you to adjust your parenting style to meet their specific needs. Whether they’re introverted, extroverted, sensitive, or highly independent, knowing their personality type ensures you’re responding in the most effective way.

Example: If you recognize that your child is more emotionally driven, you can focus on nurturing their feelings through empathy and open communication, rather than a one-size-fits-all approach.

2. Improve Communication and Connection

Understanding your child’s personality helps you communicate with them in a way that resonates. By knowing their preferred style of interaction, you can avoid miscommunication and reduce frustration on both sides. Profiling also allows you to connect with your child on a deeper level, building trust and making them feel truly seen and understood.

Example: If your child is more introverted, you might recognize that they need time to process their thoughts before opening up, allowing you to give them the space they need instead of pushing for immediate answers.

3. Navigate Behavioral Challenges with Insight

When children act out or exhibit difficult behaviors, it’s often a reflection of underlying emotions or unmet needs. Profiling helps you decode what might be driving these behaviors, so you can address the root cause rather than just the symptoms. This leads to more effective solutions and a calmer, more peaceful household.

Example: If your child tends to act out when they feel overwhelmed, understanding their need for structure or routine can help you proactively create a more predictable environment, reducing tantrums and meltdowns.

4. Encourage Personal Growth Based on Their Strengths

Profiling allows you to see your child’s natural strengths and weaknesses clearly. By understanding their core traits, you can encourage personal growth in ways that align with their abilities and interests. Instead of pushing them toward goals that don’t fit their personality, you can nurture their unique talents and help them develop confidence in their natural abilities.

Example: If your child is highly imaginative and creative, fostering an environment where they can explore art, music, or writing will help them flourish, rather than pushing them solely toward academic or athletic pursuits.

5. Resolve Conflicts with Greater Empathy

Conflicts between parents and children are inevitable, but profiling helps you navigate these moments with greater empathy and understanding. When you understand the psychology behind your child’s reactions, you can approach disagreements with a mindset of collaboration rather than confrontation. This reduces tension and teaches your child healthier ways to resolve conflicts in their own relationships.

Example: If your child is prone to feeling misunderstood during arguments, recognizing this can help you validate their feelings while still setting boundaries, leading to more constructive outcomes.

6. Foster Emotional Intelligence and Self-Awareness

By practicing profiling, you model emotional intelligence and self-awareness for your child. As you learn to recognize their behavioral patterns and motivations, you can help them develop the same awareness about themselves. This gives them a valuable life skill—understanding their own emotions and the emotions of others—which will benefit them in all areas of life, from school to friendships to future careers.

Example: As your child becomes aware of their personality traits, they can learn to manage their emotions and behaviors more effectively, fostering self-regulation and emotional maturity.

7. Create a More Harmonious Family Dynamic

Profiling isn’t just useful for understanding one child—it can help you manage the dynamics of your entire family. Each family member has a unique personality, and by recognizing these differences, you can reduce sibling rivalry, improve cooperation, and create a more harmonious household. Profiling allows you to balance each child’s needs while also maintaining family unity.

Example: If one child thrives on competition while another is more cooperative, you can structure family activities in a way that allows both children to feel valued and appreciated for their differences.

8. Support Their Growth Through Life Stages

As children grow, their needs, interests, and behaviors change. Profiling allows you to understand how their personality evolves over time, helping you adjust your parenting approach as they enter new stages of development. Whether they’re navigating the challenges of adolescence or transitioning to adulthood, your insight into their core personality will help you guide them through each phase with wisdom and compassion.

Example: As your child becomes a teenager, you might notice that their independence is growing, and you can adjust your parenting to give them more autonomy while still providing the support they need.

Being a parent is one of the most challenging yet rewarding roles in life. By mastering profiling skills, you gain invaluable insights into your child’s personality, allowing you to parent with greater empathy, understanding, and effectiveness. From improving communication and resolving conflicts to fostering personal growth and creating a harmonious family dynamic, profiling can help you become the parent your child needs, supporting them as they grow into confident, self-aware individuals.

Ultimately, human profiling is not about trying to change who your child is—it’s about understanding who they are and giving them the best possible environment to thrive.

How Profiling Skills Can Potentially Save Your Life

In today’s world, being able to accurately read people’s intentions and behaviors can be a literal lifesaver. Whether you’re navigating professional environments, social situations, or even potential threats, understanding human profiling can give you an edge in detecting danger, avoiding harmful scenarios, and staying safe. Profiling skills allow you to assess situations, read non-verbal cues, and anticipate actions with greater precision, empowering you to protect yourself and those around you.

Here’s how profiling skills can potentially save your life:

1. Spotting Red Flags Early

One of the most crucial benefits of profiling is the ability to identify warning signs in people’s behavior before a situation escalates into something dangerous. By understanding the psychological traits that drive certain personality types, you can detect subtle indicators of manipulation, aggression, or dishonesty.

Being able to recognize red flags early—whether in personal relationships, professional settings, or public interactions—allows you to make informed decisions about how to proceed. You might choose to disengage, seek help, or take preventative action to protect yourself.

Example: If you’re dealing with someone who exhibits patterns of control, unpredictability, or heightened aggression, profiling can help you spot these traits early and create a plan to distance yourself before the situation turns volatile.

2. Understanding Potential Threats

Profiling can also give you insights into people who may pose a threat. Whether you’re in a work environment, a social setting, or simply walking down the street, understanding the behavioral cues of potentially dangerous individuals can help you assess risks and act accordingly.

Profiling enables you to recognize when someone is acting out of character, behaving suspiciously, or exhibiting unusual emotional states like heightened anger, anxiety, or desperation. These observations can serve as critical indicators of a potential threat, allowing you to avoid or defuse a risky situation.

Example: In a public place, someone who appears overly focused on a particular individual or who exhibits signs of nervousness and agitation might signal potential danger. Profiling skills enable you to assess whether this behavior is out of place and whether you need to remove yourself from the situation or alert authorities.

3. Avoiding Manipulation and Deception

Not all threats are physical. Profiling skills can help you detect when someone is attempting to manipulate or deceive you. Understanding psychological profiles allows you to see beyond surface-level charm or persuasive tactics and assess the true motivations of the person in front of you.

By recognizing the patterns that manipulators, narcissists, or con artists often exhibit, you can avoid falling into traps where you might be taken advantage of—financially, emotionally, or even physically. Knowing how to assess people’s real intentions puts you in a position of power, protecting you from making dangerous decisions based on false trust.

Example: If someone is overly flattering or seems to be pushing you into quick decisions without allowing time for reflection, these could be signs of manipulation. Profiling can help you recognize these behaviors for what they are, helping you step back and make safer choices.

4. Managing Crisis Situations with Composure

When a crisis arises, whether it's a personal confrontation, a public emergency, or even a natural disaster, understanding human behavior can help you remain calm and take the most effective action. Profiling skills allow you to read others’ emotional states, gauge how they might react under pressure, and predict their likely actions.

This knowledge is particularly valuable in high-stress or dangerous situations, where emotions run high and irrational decisions can lead to life-threatening outcomes. By profiling those around you in real time, you can anticipate potential actions and de-escalate the situation—or find the safest route to exit if needed.

Example: In a tense situation where someone is acting erratically or aggressively, profiling their personality type can help you predict whether they are likely to respond to negotiation, physical intervention, or simply require space to cool down.

5. Enhancing Situational Awareness

Profiling helps you cultivate a heightened sense of situational awareness, which is key to staying safe in any environment. Instead of only relying on gut feelings, profiling offers a structured way to evaluate people’s behaviors, body language, and verbal cues.

This skill can prevent you from walking into potentially dangerous situations or from misjudging the intentions of those around you. By being able to read a room quickly, assess social dynamics, and identify anyone who may not have your best interests at heart, you’re better equipped to make decisions that protect your safety.

Example: If you’re traveling alone in an unfamiliar place, being able to assess the behavior of those around you—like noticing someone who is following too closely or showing undue interest in your movements—can help you take evasive action before anything harmful occurs.

6. De-escalating Conflicts

In high-stakes or volatile situations, profiling can also be used to defuse conflict. Understanding what triggers certain personality types and how they react under stress allows you to adjust your communication and actions in a way that calms the situation instead of escalating it.

People who are angry or distressed often act based on instinct and emotion rather than logic. Profiling enables you to tap into their emotional state and find ways to speak to them that lower tension, instead of fueling the conflict. This ability to de-escalate can be critical in preventing dangerous confrontations from turning violent.

Example: If you’re in an argument or heated discussion with someone, profiling can help you recognize whether they’re likely to respond well to a calm, measured approach or if they need space to cool down before continuing the conversation.

7. Improving Decision-Making in Dangerous Situations

Profiling skills sharpen your ability to make quick, informed decisions in moments of potential danger. Whether it’s knowing when to leave an uncomfortable situation, gauging if someone can be trusted, or deciding how to respond to an unexpected threat, profiling helps you analyze the people around you and make choices that maximize your safety.

Having the ability to assess someone's personality type and intentions on the spot enables you to stay one step ahead of danger. It gives you a clear framework for interpreting behavior, which is especially valuable when emotions are high, and there’s little time to think.

Example: If you're confronted with someone making erratic or threatening gestures, profiling their personality type can help you determine whether it's best to talk them down, call for help, or remove yourself from the situation altogether.

8. Protecting Loved Ones

Your profiling skills don’t just benefit you—they can help protect those around you. Whether it’s a family member, friend, or colleague, being able to profile people in potentially dangerous situations enables you to alert others to potential threats, offer guidance, and intervene when necessary.

By assessing both the situation and the people involved, you can take swift, proactive steps to ensure the safety of those you care about, whether that means helping them avoid a dangerous individual or teaching them how to recognize warning signs on their own.

Example: If you notice someone approaching your friend in a public place and sense that their intentions might not be honorable, your profiling skills can help you gauge the situation quickly and step in to prevent any harm from occurring.

Profiling is not just a skill for understanding human behavior in everyday life—it’s also a powerful tool for keeping yourself and others safe. By recognizing red flags, assessing potential threats, and knowing how to navigate high-stakes situations, you can protect yourself from physical harm, manipulation, and conflict. Whether you're walking alone at night, navigating tense environments, or simply interacting with strangers, profiling equips you with the tools to make informed, life-saving decisions.

How Profiling Skills Can Help You Make More Money

Human profiling, the skill of understanding and analyzing personality traits and behaviors, is not only a tool for personal growth but also a powerful asset in boosting your earning potential. Here’s how mastering the art of profiling can lead to greater financial success across various fields:

1. Improve Your Sales & Negotiation Tactics

In sales, understanding a client’s motivations and personality type can be the difference between closing a deal and losing a customer. Human profiling enables you to tailor your pitch to resonate with individual buyers, addressing their unique needs and concerns. This skill helps build rapport faster, overcome objections more effectively, and close deals more confidently. Ultimately, knowing how to read people increases your chances of sealing high-value transactions.

Example: A salesperson who can identify a client’s decision-making style—whether they’re analytical, emotional, or driven by status—can adjust their approach to match that mindset, resulting in higher sales and commissions.

2. Enhance Leadership & Team Performance

If you're in a leadership role, your ability to understand and manage different personality types can directly impact your team’s productivity and success. Human profiling allows you to assign tasks that match each team member’s strengths, enhance collaboration, and reduce workplace conflict. Teams that perform well generate better results, leading to promotions, bonuses, and career advancements for leaders who can harness this skill.

Example: As a manager, by profiling your team, you can ensure that the right people are in the right roles, increasing productivity and contributing to the company’s financial goals—along with your own potential for bonuses and raises.

3. Increase Client Satisfaction in Coaching or Therapy

If you're a coach, therapist, or consultant, profiling skills can dramatically improve the quality of your services. By deeply understanding your clients’ personalities, you can provide more tailored advice and strategies that resonate with them. This results in better outcomes, higher client satisfaction, and more referrals. The more effective you are, the more clients you attract, allowing you to raise your rates and grow your business.

Example: A life coach who profiles their clients effectively can provide customized advice that speaks directly to their motivations, leading to long-term client relationships and the ability to charge premium prices.

4. Optimize Hiring & Team Building in HR

If you're working in human resources or recruitment, human profiling can give you an edge in hiring and talent management. By understanding the personalities of candidates and current employees, you can make better hiring decisions, reducing turnover and improving job satisfaction. When teams are well-suited to their roles and the company culture, overall performance and profitability increase, which can lead to more recognition and higher compensation for HR professionals.

Example: Profiling skills allow HR managers to identify candidates who not only fit the job description but also align with the company's culture, reducing costly turnover and improving team dynamics.

5. Stand Out in Marketing & Entrepreneurship

Profiling skills can be a game-changer in marketing and entrepreneurship. When you understand your audience’s psychological drivers, you can create more effective campaigns that speak directly to their desires and needs. This can lead to higher conversion rates, increased customer loyalty, and more sales. For entrepreneurs, the ability to predict market trends and consumer behavior allows you to make better business decisions, improving profitability.

Example: A marketer who can profile their target audience accurately can design campaigns that emotionally resonate, driving higher engagement and sales, ultimately making them a valuable asset to any company or their own business.

6. Charge More for Specialized Services

As you develop expertise in human profiling, you can position yourself as a specialist in fields like security, consulting, coaching, or leadership training. The more specialized and in-demand your skills, the more you can charge for your services. Clients are willing to pay a premium for professionals who can deliver tailored solutions based on deep psychological insights.

Example: Profiling experts in high-stakes industries like security or corporate consulting can command top-tier fees due to their ability to anticipate and mitigate risks effectively.

7. Create Multiple Income Streams

Human profiling opens the door to various income streams, from one-on-one coaching and consulting to workshops, courses, and even digital products. Once you master the skill, you can teach it to others or create valuable resources that people are willing to pay for. As demand for behavioral insights grows, so do the opportunities for monetizing your expertise.

Example: An expert in human profiling can host paid webinars, sell eBooks, or launch online courses teaching others how to apply profiling techniques in their own careers or personal lives.

Mastering human profiling isn’t just about understanding people—it’s about strategically applying that understanding to boost your financial success. Whether through sales, leadership, coaching, or entrepreneurship, knowing how to read and respond to different personality types can make you more effective in your role and ultimately, more profitable. This skill gives you a competitive edge in any profession, unlocking opportunities for higher earnings and career growth.

If you’re ready to level up and increase your income, learning human profiling might be the smartest investment you can make.